Privacy Policy

Thank you for visiting https://brandsguard.com (the “Website”). Brands Guard takes your privacy seriously. We have internal policies and practices designed to keep your information secure. This Privacy Policy describes how we collect, use, process, and disclose the personal information of consumers.

This Privacy Policy applies to your use of the Website and of any of the products, features, materials, and services we offer through the Website (collectively with the Website, the “Services”), including any information you provide when you register for an account or communicate with the Website (including through email, text, and other electronic messages).

This Privacy Policy does not apply to information collected by third parties, including any websites, services, and applications that you elect to access through the Services. The information you provide those third parties is governed by those third parties’ own privacy policies.

This Privacy Policy is incorporated into our Terms of Use. By accessing or using the Services, you agree to the terms of this Privacy Policy on behalf of yourself or the entity or organization that you represent.

Children Using or Accessing the Services

The Services and its content are not intended for or directed at children under the age of 16. No one under the age of 16 may provide any personal information to or on the Services, and we do not knowingly collect such information. If you are under the age of 16, do not attempt to use or register for the Services or send any information about yourself to us, including your name, address, telephone number, or email address. If we inadvertently receive personally identifiable information from a child under the age of 16, we will immediately delete such information from our system. If you are a parent or legal guardian and think your child under the age of 16 has given us information, you can contact us at info@brandsguard.com.

Changes to Our Privacy Policy

This Privacy Policy was last revised on the date noted at the top of this page. We may update this Privacy Policy from time to time. If we make material changes, we will post the updated Privacy Policy on this page and notify you of such changes by means of an email to the email address specified in your account. Your continued use of the Services after we make changes is deemed to be acceptance of those changes, so please check the Privacy Policy periodically for updates.

Information We Collect

We receive several types of information about you from various sources, including information and content you give us, the information we collect automatically, demographic or other aggregate information, and information from other sources. Each is described in detail below.

We collect personal information that you knowingly choose to disclose. This may include:

Personal Information. Personal information is information capable of being linked to a particular person, such as your name, address, email address, phone number, username, password, and birth date. We collect any such personal information you directly provide us on or through the Services, including information you provide when you register or create an account, complete a questionnaire, or make a request for customer service.

Correspondences. Records and copies of your email and text messages to us together with your email address (and/or phone number) and our responses.

User Content. Information or content you submit to be published or displayed on public areas of the Services or transmitted to other users of the Services or third parties (collectively, “User Content”). Your User Content is posted and transmitted to others at your own risk. Brands Guard cannot control the actions of other users of the Services with whom you may choose to share your User Content. Therefore, we cannot and do not guarantee that your User Content will not be viewed by unauthorized persons.

Transaction Information. Information about any purchase or transactions made on the Services. This includes payment information, such as your credit or debit card number and other card information; other account and authentication information; and billing, shipping, and contact details.

Search Queries. Your search queries on the Website.

In addition to the information you choose to provide us, we may use a variety of technologies to collect certain other information about your equipment, browsing actions, and patterns whenever you interact with the Services, including:

Activity Information. Details of your visits to our Services, including the types of content you view or engage with; the features you use; the actions you take; the people or accounts you interact with; the time, frequency, and duration of your activities; and other information about your use of and actions on the Services.

Equipment Information. Information about your computer and internet connection, including your computer operating system, IP address, browser type, and browser language.

Location Information. Information about the location of your device, including GPS location.

The gathering of this information may be used for maintaining the quality of the Services we provide, as well as providing overall general statistics related to the use of the Services. The technologies we use for this automatic data collection may include:

Cookies. A cookie is a small data file stored on the hard drive of your computer either for only the duration of your visit on a website (“session cookies”) or for a fixed period (“persistent cookies”). Cookies contain information that can later be read by a web server. We may use cookies to provide you with a more personal and interactive experience on the Services. You can remove persistent cookies by following directions provided in your Internet browser’s Help directory.

Web Beacons. Web beacons (also known as “clear gifs,” “pixel tags,” “web bugs,” and “single-pixel gifs”) are small files that are embedded in webpages, applications, and emails. Web beacons allow Brands Guard, for example, to track referrals and track who has visited those webpages or opened an email, test the effectiveness of our marketing, and compile other related website statistics. In contrast to cookies, which are stored on a user’s computer hard drive, clear gifs are embedded visibly on web pages and are about the size of the period at the end of this sentence.

JavaScripts. JavaScripts are code snippets embedded in websites and applications that facilitate a variety of operations including accelerating the refresh speed of certain functionality or monitoring usage of various online components.]

Entity Tags. Entity Tags are HTTP code mechanisms that allow portions of websites to be stored or “cached” within your browser and validate these caches when the website is opened, accelerating website performance since the webserver does not need to send a complete response if the content has not changed.

Resettable Device Identifiers. Resettable device identifiers (also known as “advertising identifiers”) are similar to cookies and are found on many mobile devices and tablets (e.g., the “Identifier for Advertisers” or “IDFA” on Apple iOS devices and the “Google Advertising ID” on Android devices), and certain streaming media devices. Like cookies, resettable device identifiers are used to make online advertising more relevant.

Partner and Affiliate Tracking. Our partners and affiliates, including Google Analytics, may use cookies and web beacons to collect information about your activities on the Website to provide targeted advertising to you.

Demographic Information. We may collect demographic, statistical, or other aggregate information that is about you, but individually does not identify you. Some of this information may be derived from personal information, but it is not personal information and cannot be tied back to you. Examples of such aggregate information include gender, age, race, household income, and political affiliation.

Information from Other Sources. We may receive information about you from other sources (such as sources offering online-advertising-related data on- and offline; open government databases, social networks, and other publicly available sources; and service providers) and add it to our account information. We protect this information according to the practices described in this Privacy Policy, plus any additional restrictions imposed by the source of the data. By gathering additional information about you, we can correct inaccurate information, enhance the security of your transactions, and give you product or service recommendations and special offers that are more likely to interest you.

Third Party Links

The Services may contain links to other third-party websites (and social media features such as the Facebook “like” button) and other websites may contain links to our Services. We do not control these third parties’ tracking technologies or when and how they may be used and are not responsible for any privacy policies, practices, or procedures of any third party. We encourage you to read the privacy statements and terms and conditions of linked or referenced websites you enter. If you have any questions about an ad or other targeted content, you should contact the responsible provider directly.

How We Use Your Information

We may use the information we collect about you in a variety of ways, including the following.

Providing Products and Services. Brands Guard collects information to provide the Services and its content to you; respond to comments and questions; and provide customer service; and allow you to participate in interactive features on the Services.

Communicating with Customers. Brands Guard collects information to communicate with you about your account; and inform you about important changes to, or other news about, the Services or any of its features or content.

Operations, Analytics, and Product Development. Brands Guard collects information to maintain appropriate records for internal administrative purposes; to operate, maintain, improve, personalize, and analyze the Services; and to develop, test, troubleshoot, and improve new products, services, and features, including by conducting surveys and research, and testing and troubleshooting new products, services, and features.

Marketing. Brands Guard collects information to monitor and analyze trends, usage, and activities for marketing or advertising purposes, and to send promotional communications, such as information about features, newsletters, offers, promotions, contests, and events.

Security. Brands Guard collects information to detect, prevent, or investigate security breaches, fraud, and other unauthorized or illegal activity.

Meeting Legal Requirements. Brands Guard collects information to meet our legal obligations, including those for recordkeeping and responding to subpoenas.

Enforcing Contracts. Brands Guard collects information to carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection;

We may use the information we have collected from you to enable us to display advertisements to our advertisers’ target audiences. We may also use de-identified or aggregated data that is not capable of being linked to any individual consumer for additional purposes not listed above.

How We Share Your Information

We may disclose aggregated or anonymized information about our users without any restrictions. We will not share your personal information except in the following circumstances:

Provide Services. Brands Guard may share information to fulfill the purpose for which you provide the information, for any other purpose disclosed by us when you provide the information, or with your consent.

Attorneys, Accountants, and Other Professionals and Business Partners and Affiliates. If you purchase a product from us that is bundled with a product offered by one of our business partners, Brands Guard may share information about you with those business partners so that they can provide you with the product or services included with your purchase.

Government Entities. Brands Guard may share information with government entities in order to fulfill the products purchased by our customers. Certain personal information becomes public record when documents are filed with the federal or state government, or with a court. For example, a corporation’s name, business address, and registered agent name become public information when its articles of incorporation are filed. A Secretary of State may publish this information to third parties for a fee. The U.S. Patent and Trademark Office publishes the names and addresses of trademark registrants. This Privacy Policy does not cover these or similar their-party actions.

Public Postings. Brands Guard may publicly display personal testimonials or reviews of satisfied customers received through our Website, surveys, or other marketing. If you wish to update or delete your testimonial or review, you may contact us at info@brandsguard.com

Information that you post on or through the public areas of the Services (e.g., in chat rooms, bulletin boards, and discussion groups) is generally accessible to, and may be collected and used by, others and may result in unsolicited messages or other forms of contact from others. Users of the Services are encouraged to exercise caution when providing personal information about themselves in public or interactive areas.

Third-Party Service Providers. Brands guard may share information with service providers, professional advisors, contractors, and other third parties that provide us with support services, such as payment processing, website hosting, information technology, sales, email, and postal delivery, location mapping, product and service delivery, or analytics services, and who are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them. Brands guard may share information with third-party platforms and social media networks, if you have enabled features or functionality that link the Services to such a platform or network (such as logging into the Services using your account with the third party).

Sale of Brands guard. In the event we become involved with a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Brands guard’s assets (whether as a going concern or as part of a bankruptcy, liquidation, or similar proceeding), Brands guard may transfer your information to business entities or people involved in the negotiation or transfer like any other Brands guard asset, and your information may be used in ways not contemplated or permitted by this Privacy Policy. In this case, you will be notified by email or a prominent notice on our Website of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.

Required by Law. Brands guard may share information to comply with any court order, law, or legal process, including to respond to any government or regulatory request.

To Enforce our Rights. Brands guard may share information to enforce or apply this Privacy Policy, our Terms of Use, and other agreements, including for billing and collection purposes.

Security. Brands guard may exchange information with other companies and organizations for fraud protection, and spam and malware prevention.

Marketing. Brands guard may share information with marketing service providers to assess, develop, and provide you with promotions and special offers that may interest you; administer contests, sweepstakes, and events; or for other promotional purposes. Brands guard may share information with third parties with whom we have strategic marketing alliances or partnerships to provide you information on products and services we think may interest you.

Your Choices

We strive to give you choices about the personal information you give us. We have created mechanisms to provide you with the following control over your information. If you are a resident of California or the European Union or the United Kingdom, please review the sections “Information for California Residents” and “Information for EU and UK Customers” for more information about your rights.

Cookies and Other Tracking Technologies. Each browser is different, but many common browsers have preferences that may be adjusted to allow you to either accept or reject cookies and certain other technologies before they are set or installed, or allow you to remove or reject the use or installation of certain technologies altogether. We recommend that you refer to the Help menu in your browser to learn how to modify your browser settings. Please note that you cannot remove Flash cookies simply by changing your browser settings. To learn how you can manage your Flash cookie settings, visit the Flash player settings page on Adobe’s website. If you disable or refuse cookies or other tracking technologies, some parts of the Services may become inaccessible or may not function properly.

“Do Not Track” is a privacy preference you can set in most web browsers. When you turn on this preference, it sends a signal or message to the websites you visit indicating that you do not wish to be tracked.

Promotional Communications from Brands Guard. If you do not wish to have your contact information used by Brands guard to promote our own or third-party products or services, you can opt-out by (i) informing us of your preference at the time you register for an account; (ii) modifying your user preferences in your account profile; (iii) following the opt-out instructions in the promotional emails we send you; or (iv) sending us an email stating your request. Please note that if you opt-out of receiving promotional communications from us, we may still send you transactional communications, including emails about your account or purchases.

Location Information. You may be able to adjust the settings of your device so that information about your physical location is not sent to us or third parties by (a) disabling location services within the device settings; or (b) denying certain websites or applications permission to access location information by changing the relevant preferences and permissions in your device or browser settings. Please note that your location may be derived from your GPS, Wi-Fi, Bluetooth, and other device settings. If you have questions about how to disable your device’s location services, we recommend you contact your mobile service carrier or your device manufacturer.

Data Retention. At minimum, we will retain your information for as long as needed to provide you services, and as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. We may maintain some or all of this data in our archives even after it has been removed from the Website.

Accessing and Correcting Your Information

You may send us an email at info@brands guard.com to request access to, correct, or remove any personal information that you have provided to us. You may also access, correct, or remove your personal information by logging into the Website and visiting your account profile page. We cannot delete your personal information except by also deleting your account.

We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect, or if the information is needed for us to continue providing a product or service to you.

We will give you information about any orders you place through the Website in your “My Account” information and through a confirmation email.

If you delete your User Content from the Services or your account, copies of your User Content may remain viewable in cached and archived pages, or might have been copied or stored by other users of the Services.

How We Protect Your Information

We take reasonable precautions to secure your personal information. We have implemented technical, physical, and administrative security measures designed to reduce the risk of loss, misuse, unauthorized access, disclosure, or modification of your information. We have put in place appropriate physical, electronic, and managerial procedures to safeguard the information we collect. All information you provide to us is stored on secure servers behind firewalls. When you transmit highly sensitive information (such as a credit card number) through the Services, we encrypt the transmission of that information using Secure Sockets Layer (SSL) technology. Documents are delivered to you via UPS or similar delivery services, the United States Postal Service, or electronically, including online storage platforms or email. Unfortunately, no data transmission is guaranteed to be 100% secure. We therefore cannot guarantee the security of information you transmit to or from our Website or through the use of our Services, and you provide this information at your own risk. ACCORDINGLY, WE DISCLAIM LIABILITY FOR THE THEFT, LOSS, OR INTERCEPTION OF, OR UNAUTHORIZED ACCESS OR DAMAGE TO, YOUR DATA OR COMMUNICATIONS BY USING OUR WEBSITE AND OUR SERVICES.

The safety and security of your information also depend on you. Where we have given you (or where you have chosen) a password for access to certain parts of the Services, you are responsible for keeping this password confidential. Do not share your password with anyone.

IF YOU BELIEVE YOUR PRIVACY HAS BEEN BREACHED, PLEASE CONTACT US IMMEDIATELY AT info@brands guard.com

California Privacy Rights.

 If you are a California resident, you have certain privacy rights under California law, including the California Consumer Privacy Act of 2018. This section describes your CCPA rights and explains how to exercise those rights. To learn more about your California privacy rights, visit https://oag.ca.gov/privacy/privacy-laws.

You have the following rights under the CCPA: the right to request Brands guard to (i) disclose the personal information, or categories of personal information, it collects, uses, discloses, and sells; (ii) delete personal information we have collected from you; and (iii) opt you out of the sale of your personal information. California’s “Shine the Light” law (Civil Code Section § 1798.83) permits users of our Website that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes.

Access to Specific Information and Data Portability Rights

You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months. Once we receive and confirm your verifiable consumer request, we will disclose to you, as requested and verified:

the categories of personal information we collected about you;

the categories of sources for the personal information we collected about you;

our business or commercial purpose for collecting or selling that personal information;

the categories of third parties with whom we share that personal information;

the specific pieces of personal information we collected about you (also called a data portability request);

if we sold or disclosed your personal information for a business purpose, two separate lists disclosing:

sales, identifying the personal information categories that each category of recipient purchased; and

disclosures for a business purpose, identifying the personal information categories that each category of recipient obtained.

Deletion Request Rights

You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request, we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.

We may deny your deletion request if retaining the information is necessary for us or our service provider(s) to:

• complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you;

• detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities;

• debug products to identify and repair errors that impair existing intended functionality;

• exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law;

• comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.);

• engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement, if you previously provided informed consent;

• enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us;

• comply with a legal obligation; or

• make other internal and lawful uses of that information that are compatible with the context in which you provided it.

Exercising Access, Data Portability, and Deletion Rights

If you are a California resident and would like to make any of the above requests, contact us as provided in the “Contact Us” section below. Only you, or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child.

The verifiable consumer request must:

provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative; and

describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.

The following is our process for Verifying a Request:

Request to Know Categories of Personal Information: We will verify your identity to a “reasonable degree of certainty” by verifying at least two data points that you previously provided to us and which we have determined to be reliable for the purpose of verifying identities.

Request to Know Specific Pieces of Personal Information: We will verify your identity to a “reasonably high degree of certainty” by verifying at least three pieces of Personal Information previously provided to us and which we have determined to be reliable the purpose of verifying identities. In addition, you will be required to submit a signed declaration under penalty of perjury stating that you are the individual whose Personal Information is being requested.

Request to Delete: We will verify your identity to a “reasonably high degree of certainty” by verifying at least three pieces of Personal Information previously provided to us and which we have determined to be reliable for the purpose of verifying identities. In addition, you will be required to submit a signed declaration under penalty of perjury stating that you are the individual whose Personal Information is being requested.

If we are unable to verify your identity to the applicable standard, we will treat your request to delete as a request to opt-out of the sale of the personal information that you provided as part of processing the request to delete. See the following section for a description of the right to opt-out of the sale of personal information.

Response Timing and Format

We endeavor to respond to a verifiable consumer request within 45 days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing. We will deliver our written response by mail or electronically, at your option. Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request’s receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance, specifically by electronic mail communication.

We will endeavor to respond within 15 days from the date that you submit the opt-out of sale request. The CCPA does not require that we verify the identity of individuals who submit requests to opt-out of sales. However, we may deny the request if we have a good-faith, reasonable, and documented belief that the request is fraudulent. If we deny the request on this basis, we will notify the requesting party and provide an explanation why we believe the request is fraudulent.

Non-Discrimination

We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:

• deny you goods or services;

• charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties;

• provide you a different level or quality of goods or services; or

• suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

However, we may offer you certain financial incentives permitted by the CCPA that can result in different prices, rates, or quality levels. Any CCPA-permitted financial incentive we offer will reasonably relate to your personal information’s value and contain written terms that describe the program’s material aspects. Participation in a financial incentive program requires your prior opt in consent, which you may revoke at any time.

 Notice to European Users

If you live in the European Union, the EFTA States, or the United Kingdom, the data controller responsible for your personal data can be found in the “Contact Us” section below.

Our legal basis for collecting and using the personal information described in this Privacy Policy will depend on the type of personal information and the specific context in which we collect it. However, we will normally process personal information from you only when

• we have your consent to do so;

• we need the personal information to perform a contract with you or provide a service to you;

• the processing is in our legitimate business interests, such as operating our businesses, improving the Brands guard platform, communicating with you, marketing our offerings and services and to detect illegal activities; and/or

• to comply with legal requirements, including applicable laws and regulations.

When we transfer personal data outside of the European Union, EFTA States, Brazil or the United Kingdom we ensure an adequate level of protection for the rights of data subjects based on the adequacy of the receiving country’s data protection laws and/or contractual obligations placed on the recipient of the data (where we rely on the EU standard contractual clauses these may be requested by inquiry as described below).

If you are a resident of the UK or EU, you may have the following rights:

Access, Correction or Deletion. You may request to access, to correct or to delete your personal information. Even if you request for your personal information to be deleted, however, certain aspects may be retained for us to meet our legal or regulatory compliance (e.g., maintaining records of transactions you have made with us); exercise, establish or defend legal claims; and to protect against fraudulent or abusive activity on our Website.

Objection and Restriction. You may object to our processing of your personal information or ask us to restrict the processing of your personal information.

Portability. You may request the portability of your personal information.

Withdraw Consent. If we have collected and processed your personal information with your consent, you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect the processing of your personal information conducted in reliance on lawful processing grounds other than consent.

File a complaint. You have the right to file a complaint with a supervisory authority about our collection and processing of your personal information.

Terms of Use

If you choose to visit the Website, your visit and any dispute over privacy are subject to this Privacy Policy and our Terms of Use, including limitations on damages, resolution of disputes, and application of the law of the state of New Jersey.

Contact Us
We welcome your questions, comments, and concerns about privacy. You can contact us at:

Brands Guard
info@brandsguard.com